WebCasting / Live Streaming Political Events
Live Streaming and the Political World
Live Streaming is on the rise and on track to double its growth by 2021, making it a 70 billion dollar plus industry.
Politicians from all parties are using this incredible tool as often as they can to make their presence known nationwide.
Every major social media platform has integrated Live Streaming and WebCasting into their realm of services. Reaching potential customers around the globe is now effortless.
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– Live Streaming to platforms such as Facebook Live, Google Hangouts, or YouTube is a breeze.
Many people these days don’t have traditional cable networks. They have, instead, opted for that freedom of choice. This package free approach allows people to tune into channels that target their specific interests, without having to sit through the ads and consumer-based commercials, let alone the hefty monthly charge that accompanies it.
Election season is the largest and most influential, political event in the nation. It’s a 4-month siege fraught with campaign events, interviews, press releases, press conferences, and state rallies and events. And every step of the way is documented via Live Streaming.
Gone are the days when mainstream media was the only gatekeeper, as it were, for the general public to access the coverage of the political arena. The power of Live Streaming has brought with it the power of choice and thus, the power of change.
Back in the day, there was only one alternative to tune and watch live, political news – C-SPAN. A lot has changed since then.
Today, Live Streaming politics, in conjunction with social networks like Twitter and Facebook – even YouTube has partnered with such networks as CNN to Live Stream and WebCast presidential debates.
Let’s face it – Live Streaming is changing the face and tone of politics as we know it. Politicians themselves are eager to embrace any mechanism that will allow for a more significant and expansive reach to diverse audiences. It’s a win-win scenario and with Live Streaming – it places the power back where it has always belonged – WITH the people.